:root{
  --paper:#F7F6F1;
  --ink:#14201D;
  --ink-soft:#3D4B47;
  --signal:#157A5B;
  --signal-deep:#0E5942;
  --signal-bright:#67C2A3;
  --signal-pale:#8FD6BC;
  --noise:#A8AFA9;
  --hairline:#DDDCD2;
  --brass:#A97E2F;
  --card:#EFEEE6;
  --display:'Newsreader', Georgia, serif;
  --body:'Instrument Sans', -apple-system, sans-serif;
  --mono:'Spline Sans Mono', 'SF Mono', monospace;
  --max:1120px;
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
body{background:var(--paper);color:var(--ink);font-family:var(--body);font-size:17px;line-height:1.6;-webkit-font-smoothing:antialiased}
a{color:inherit}
a:focus-visible,button:focus-visible{outline:2px solid var(--signal);outline-offset:3px;border-radius:2px}
img,svg{max-width:100%}
.wrap{max-width:var(--max);margin:0 auto;padding:0 24px}
.eyebrow{font-family:var(--mono);font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--signal-deep)}
.rule{border:0;border-top:1px solid var(--hairline)}

/* ---------- nav / logo ---------- */
nav{position:sticky;top:0;background:rgba(247,246,241,.92);backdrop-filter:blur(8px);border-bottom:1px solid var(--hairline);z-index:10}
.nav-in{display:flex;align-items:center;justify-content:space-between;height:72px;gap:16px}
.logo{display:flex;align-items:center;gap:12px;text-decoration:none}
.logo-mark{width:34px;height:34px;flex:0 0 auto}
.logo-words{line-height:1.05}
.logo-name{font-family:var(--display);font-weight:500;font-size:18px;letter-spacing:-.005em;display:block}
.logo-sub{font-family:var(--mono);font-size:9.5px;letter-spacing:.22em;color:var(--brass);text-transform:uppercase;display:block;margin-top:3px}
.nav-links{display:flex;gap:28px;align-items:center;list-style:none}
.nav-links a{text-decoration:none;font-size:15px;color:var(--ink-soft)}
.nav-links a:hover,.nav-links a[aria-current]{color:var(--ink)}
.nav-links a.btn{color:var(--paper)}
.nav-links a.btn:hover{color:var(--paper)}
.nav-toggle{position:absolute;opacity:0;width:1px;height:1px;pointer-events:none}
.nav-burger{display:none;cursor:pointer;padding:8px 2px}
.nav-burger span{display:block;width:22px;height:2px;background:var(--ink);margin:5px 0;border-radius:2px;transition:transform .18s,opacity .18s}
.nav-toggle:checked~.nav-burger span:nth-child(1){transform:translateY(7px) rotate(45deg)}
.nav-toggle:checked~.nav-burger span:nth-child(2){opacity:0}
.nav-toggle:checked~.nav-burger span:nth-child(3){transform:translateY(-7px) rotate(-45deg)}
.nav-toggle:focus-visible~.nav-burger{outline:2px solid var(--signal);outline-offset:3px}
.btn{display:inline-block;background:var(--ink);color:var(--paper);text-decoration:none;font-weight:600;font-size:15px;padding:12px 22px;border-radius:4px;border:1px solid var(--ink);cursor:pointer;font-family:var(--body);transition:background .18s,color .18s,border-color .18s}
.btn:hover{background:var(--signal-deep);border-color:var(--signal-deep);color:var(--paper)}
.btn.ghost{background:transparent;color:var(--ink)}
.btn.ghost:hover{background:var(--ink);color:var(--paper)}
.btn.sm{padding:9px 16px;font-size:14px}
.btn.wide{width:100%;text-align:center;padding:16px}

/* ---------- type ---------- */
h1{font-family:var(--display);font-weight:400;font-size:clamp(38px,5.2vw,58px);line-height:1.08;letter-spacing:-.015em}
h1 em,h2 em{font-style:italic;color:var(--signal-deep)}
h2{font-family:var(--display);font-weight:400;font-size:clamp(29px,3.6vw,40px);line-height:1.15;letter-spacing:-.01em}
.lede{font-size:19px;color:var(--ink-soft);max-width:36em}

/* ---------- shared layout ---------- */
section{padding:84px 0}
.page-hero{padding:76px 0 56px;border-bottom:1px solid var(--hairline)}
.page-hero .eyebrow{display:block;margin-bottom:14px}
.page-hero .lede{margin-top:20px}
.sect-head{margin-bottom:44px}
.sect-head .eyebrow{display:block;margin-bottom:14px}
.sect-head p{margin-top:16px;color:var(--ink-soft);max-width:38em}

/* home hero */
.hero{padding:88px 0 0}
.hero-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:56px;align-items:center}
.hero p.lede{margin:24px 0 32px}
.hero-ctas{display:flex;gap:14px;flex-wrap:wrap;align-items:center}
.hero-alt{font-size:15px}
.hero-alt a{color:var(--signal-deep);font-weight:600;text-decoration:none;border-bottom:1px solid var(--signal)}
.hero-note{margin-top:18px;font-family:var(--mono);font-size:12.5px;color:var(--noise)}
.signal-fig{position:relative}
.signal-fig svg{width:100%;height:auto;display:block}
.fig-caption{display:flex;justify-content:space-between;font-family:var(--mono);font-size:11.5px;color:var(--noise);letter-spacing:.08em;text-transform:uppercase;margin-top:10px}
.fig-caption .sig{color:var(--signal-deep)}
@keyframes draw{to{stroke-dashoffset:0}}
.line-noise{stroke-dasharray:1400;stroke-dashoffset:1400;animation:draw 1.6s ease-out .2s forwards}
.line-signal{stroke-dasharray:1400;stroke-dashoffset:1400;animation:draw 1.4s ease-out 1s forwards}
@keyframes pop{from{opacity:0;transform:scale(.4)}to{opacity:1;transform:scale(1)}}
.dot,.dot-label{opacity:0;animation:pop .4s ease-out 2.3s forwards;transform-origin:center}
@media (prefers-reduced-motion:reduce){
  .line-noise,.line-signal{animation:none;stroke-dashoffset:0}
  .dot,.dot-label{animation:none;opacity:1}
  html{scroll-behavior:auto}
}
.ledger-strip{margin-top:72px;border-top:1px solid var(--hairline);border-bottom:1px solid var(--hairline)}
.ledger-strip .wrap{display:grid;grid-template-columns:repeat(3,1fr)}
.ledger-cell{padding:20px 24px 22px;border-right:1px solid var(--hairline)}
.ledger-cell:first-child{padding-left:0}
.ledger-cell:last-child{border-right:0}
.ledger-cell .q{font-family:var(--display);font-style:italic;font-size:18px;color:var(--ink-soft)}
.ledger-cell .a{font-family:var(--mono);font-size:13px;color:var(--signal-deep);margin-top:6px}

/* noise vs signal */
.nvs{display:grid;grid-template-columns:1fr 1fr;border:1px solid var(--hairline);border-radius:6px;overflow:hidden}
.nvs-col{padding:36px 34px}
.nvs-col.noise-col{background:var(--card);color:var(--ink-soft)}
.nvs-col.signal-col{background:var(--ink);color:var(--paper)}
.nvs-col h3{font-family:var(--mono);font-size:12px;letter-spacing:.14em;text-transform:uppercase;margin-bottom:22px}
.noise-col h3{color:var(--noise)}
.signal-col h3{color:var(--signal-bright)}
.nvs-col ul{list-style:none}
.nvs-col li{padding:11px 0;border-bottom:1px solid rgba(0,0,0,.07);font-size:16px}
.signal-col li{border-bottom:1px solid rgba(255,255,255,.12)}
.noise-col li{font-family:var(--mono);font-size:14px}
.signal-col li strong{color:var(--signal-pale);font-weight:600}

/* tiers */
.tiers{display:flex;flex-direction:column}
.tier{display:grid;grid-template-columns:56px 1.1fr 1.6fr auto;gap:28px;align-items:baseline;padding:34px 0;border-top:1px solid var(--hairline)}
.tier:last-child{border-bottom:1px solid var(--hairline)}
.tier .idx{font-family:var(--mono);font-size:13px;color:var(--brass)}
.tier h3{font-family:var(--display);font-weight:500;font-size:24px;line-height:1.2}
.tier .for{font-family:var(--mono);font-size:12.5px;color:var(--noise);margin-top:8px;letter-spacing:.04em}
.tier p{color:var(--ink-soft);font-size:16px}
.tier a{font-size:14.5px;font-weight:600;color:var(--signal-deep);text-decoration:none;white-space:nowrap;border-bottom:1px solid var(--signal)}

/* service detail blocks */
.svc{border:1px solid var(--hairline);border-radius:6px;padding:40px 38px;margin-bottom:28px;background:#FBFAF6}
.svc-top{display:flex;justify-content:space-between;align-items:baseline;flex-wrap:wrap;gap:12px;margin-bottom:8px}
.svc h3{font-family:var(--display);font-weight:500;font-size:27px}
.svc .idx{font-family:var(--mono);font-size:13px;color:var(--brass)}
.svc .for{font-family:var(--mono);font-size:12.5px;color:var(--noise);letter-spacing:.04em;margin-bottom:18px}
.svc p{color:var(--ink-soft);max-width:44em}
.svc ul{list-style:none;margin:22px 0 6px;columns:2;column-gap:40px}
.svc li{padding:8px 0;border-bottom:1px solid var(--hairline);font-size:15.5px;break-inside:avoid}
.svc li::before{content:"→ ";color:var(--signal);font-weight:600}
.svc .invest{font-family:var(--mono);font-size:13px;color:var(--signal-deep);margin-top:20px}

/* steps */
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:28px}
.step{border-top:2px solid var(--ink);padding-top:22px}
.step .n{font-family:var(--mono);font-size:13px;color:var(--brass);letter-spacing:.1em}
.step h3{font-family:var(--display);font-weight:500;font-size:22px;margin:10px 0}
.step p{color:var(--ink-soft);font-size:15.5px}

/* sample report */
.report{background:var(--ink);color:var(--paper);border-radius:6px;padding:44px 42px;max-width:720px}
.report .rp-head{display:flex;justify-content:space-between;font-family:var(--mono);font-size:11.5px;letter-spacing:.12em;text-transform:uppercase;color:var(--signal-bright);border-bottom:1px solid rgba(255,255,255,.15);padding-bottom:14px;margin-bottom:22px}
.report h3{font-family:var(--display);font-weight:400;font-size:26px;margin-bottom:18px}
.report h3 em{color:var(--signal-pale);font-style:italic}
.report p{color:#B9C4C0;font-size:16px;margin-bottom:14px}
.report .rp-action{border-left:3px solid var(--signal-bright);padding:10px 0 10px 18px;color:var(--paper);font-size:16px}
.report .rp-note{font-family:var(--mono);font-size:11px;color:#6E7B77;margin-top:22px;letter-spacing:.06em}

/* thesis band */
.thesis{background:var(--ink);color:var(--paper);padding:96px 0}
.thesis .eyebrow{color:var(--signal-bright)}
.thesis h2{color:var(--paper);max-width:24em}
.thesis h2 em{color:var(--signal-pale)}
.thesis p{color:#B9C4C0;max-width:40em;margin-top:20px}
.thesis .btn{background:var(--paper);color:var(--ink);border-color:var(--paper);margin-top:34px}
.thesis .btn:hover{background:var(--signal-bright);border-color:var(--signal-bright);color:var(--ink)}

/* about */
.about-grid{display:grid;grid-template-columns:1fr 1.4fr;gap:56px;align-items:start}
.about-photo{margin:30px 0 0}
.about-photo img{display:block;width:100%;max-width:340px;height:auto;border-radius:6px}
.about-grid .eyebrow{display:block;margin-bottom:14px}
.about-grid p{color:var(--ink-soft);margin-bottom:16px}
.sig-line{font-family:var(--display);font-style:italic;font-size:19px;color:var(--ink);margin-top:8px}
.placeholder{background:#F1EFE4;border:1px dashed var(--brass);border-radius:4px;padding:14px 16px;font-family:var(--mono);font-size:13px;color:var(--brass);margin:14px 0}

/* FAQ */
.faq{max-width:760px}
.faq details{border-top:1px solid var(--hairline);padding:20px 0}
.faq details:last-child{border-bottom:1px solid var(--hairline)}
.faq summary{font-family:var(--display);font-size:20px;font-weight:500;cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center}
.faq summary::after{content:"+";font-family:var(--mono);color:var(--brass);font-size:20px}
.faq details[open] summary::after{content:"–"}
.faq details p{margin-top:12px;color:var(--ink-soft);max-width:42em}

/* quiz */
.quiz{max-width:760px;margin:0 auto}
.q-card{border:1px solid var(--hairline);border-radius:6px;background:#FBFAF6;padding:38px 36px}
.q-progress{font-family:var(--mono);font-size:12px;letter-spacing:.12em;color:var(--brass);text-transform:uppercase;margin-bottom:16px}
.q-text{font-family:var(--display);font-size:25px;font-weight:500;line-height:1.25;margin-bottom:26px}
.q-opts{display:flex;flex-direction:column;gap:12px}
.q-opt{text-align:left;font-family:var(--body);font-size:16px;padding:15px 18px;border:1px solid var(--hairline);border-radius:5px;background:var(--paper);cursor:pointer;transition:border-color .15s,background .15s}
.q-opt:hover{border-color:var(--signal);background:#F0F5F0}
.q-result{display:none}
.q-band{font-family:var(--mono);font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--brass)}
.q-result h3{font-family:var(--display);font-size:30px;font-weight:400;margin:12px 0 16px}
.q-result p{color:var(--ink-soft);margin-bottom:14px}
.q-score{font-family:var(--mono);font-size:14px;color:var(--signal-deep);margin-bottom:18px}
.q-disclaimer{font-family:var(--mono);font-size:11.5px;color:var(--noise);margin-top:26px;line-height:1.7}

/* contact */
.contact-grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:start}
.field{margin-bottom:18px}
.field label{display:block;font-family:var(--mono);font-size:12px;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-soft);margin-bottom:7px}
.field input,.field textarea{width:100%;padding:13px 14px;border:1px solid var(--hairline);border-radius:4px;background:#FBFAF6;font-family:var(--body);font-size:16px;color:var(--ink)}
.field input:focus,.field textarea:focus{outline:2px solid var(--signal);outline-offset:0;border-color:var(--signal)}
.contact-line{font-family:var(--mono);font-size:14px;color:var(--signal-deep);margin-bottom:10px}
.hp{position:absolute!important;left:-9999px;top:auto;width:1px;height:1px;overflow:hidden}
.form-status{font-family:var(--mono);font-size:13px;margin-top:14px;min-height:1.2em}
.form-status.ok{color:var(--signal-deep)}
.form-status.err{color:var(--brass)}
.btn[disabled]{opacity:.65;cursor:default}

/* final cta */
.final{border-top:1px solid var(--hairline)}
.final .wrap{display:grid;grid-template-columns:1.4fr 1fr;gap:48px;align-items:center}
.final p{color:var(--ink-soft);margin-top:16px;max-width:36em}
.final .fine{font-family:var(--mono);font-size:12.5px;color:var(--noise);margin-top:16px}

/* footer */
footer{border-top:1px solid var(--hairline);padding:40px 0;font-size:14px;color:var(--ink-soft)}
footer .f-grid{display:flex;justify-content:space-between;flex-wrap:wrap;gap:16px;align-items:center}
footer .f-name{font-family:var(--display);font-size:16px;color:var(--ink)}
footer a{text-decoration:none;color:var(--ink-soft)}
footer a:hover{color:var(--ink)}

/* responsive */
@media (max-width:900px){
  .hero-grid,.about-grid,.final .wrap,.contact-grid{grid-template-columns:1fr}
  .signal-fig{order:-1}
  .nvs{grid-template-columns:1fr}
  .steps{grid-template-columns:1fr}
  .svc ul{columns:1}
  .tier{grid-template-columns:40px 1fr}
  .tier p,.tier a{grid-column:2}
  .ledger-strip .wrap{grid-template-columns:1fr}
  .ledger-cell{border-right:0;border-bottom:1px solid var(--hairline);padding-left:0}
  .ledger-cell:last-child{border-bottom:0}
  .nav-in{flex-wrap:wrap;height:auto;padding:12px 0}
  .nav-burger{display:block}
  .nav-links{display:none;width:100%;flex-direction:column;align-items:stretch;gap:0;padding:4px 0 16px}
  .nav-toggle:checked~.nav-links{display:flex}
  .nav-links li{border-bottom:1px solid var(--hairline)}
  .nav-links li:last-child{border-bottom:0;padding-top:16px}
  .nav-links li a{display:block;padding:14px 2px;font-size:16px}
  .nav-links li a.btn{display:block;text-align:center}
  .logo-name{font-size:15px}
}